Innovation success – tip #5

Don't choose just a single idea to progress: run with multiple, different ideas to uncover the seed of the great concept lurking within.The power of a design-led innovation process is that it allows you to quickly (and cheaply) explore multiple ideas in parallel. Sketches, prototypes,...

Approaching Service design – holistic, systems thinking

To be as successful as possible, service designers should seek to approach their project with an holistic, systems-thinking perspective.When a designer addresses a problem, they employ a process and methods largely consistent in their underlying intent:a deconstructionist perspective an understanding born of empathy abductive thinking and synthesis multiplicity...

Innovation success – tip #3

Challenge yourself to completely alter the landscape.When you take a look at how things are currently done in your industry, it's easy to set about improving things in small ways. A reduction in costs here; a few new or better features there. These small improvements...

Innovation success – tip #2

Obsess over the customers you lose.It can be painful and disheartening to lose a customer, and it's also an accepted part of running a business. If you really want to improve your offering, and make a significant change to your value proposition, you need to...

Design and innovation in manufacturing in Australia

I don't believe the threat to Australian manufacturing will come from China in 10 years time; I believe it will come from FujiXerox, Brother, Canon et al.As we worked through my Innovation workshop at UX Australia last week, I came to the realisation that my...

Innovation success – tip #1

[This is the first in a series of short tips to help improve the success of your innovation work.]Tip #1: When conducting research to inform your innovation project, don't focus too narrowly on your current customers; or even those of your competitors. Try to understand...

Using Service Design on Internal Project

I want to share an internal project that I and one of our interns (Derek Lau) have been recently working on with the objective to learn about trends and opportunities in the area of air travel.Due to the nature (small) of the project and the...

Upcoming workshop: Fundamentals of Current-State Service Mapping

We are proud to introduce a new offering: Events with Meld Studios. First up is a one-day, hands-on workshop looking at the Fundamentals of Current-State Service Mapping. Join us on Friday 27 July at Meld Studios, or request a private workshop session for your team....